the Tree Hugger Crafts Store

At the Tree Hugger, we have long been fascinated with traditional textiles and other crafts made from natural materials such as cotton and hemp and the patterns drawn or meticulously knitted on these by ethnic minorities from Vietnam and South-East Asia.

Whether the crafts have been made from new or old hand-made textiles, every item carries the story of its maker... it tells about the long hours spent to collect and to prepare the material, about the spinning, the weaving or the knitting. The many patterns and drawings express past fairy-tales, present events or represent the natural surroundings.

In the second floor, you may learn more about the producers and the making of their crafts. Providing space for display of ethnic minority cultures as well as for sales of their crafts, we hope to make a small contribution to the preservation of their skills and to raise awareness for their spiritual and cultural values.

Besides, there are further products to find made from natural materials, either stemming from traditional craft villages or small businesses in Vietnam that promote a more sustainable lifestyle.

Learn more about the makers of the crafts and the techniques applied below soon. We are very sorry that we have not fully finished this section yet, but we are working on it ;)...


about the crafts and their makers

Vietnam is home to 54 ethnic minority groups that differ in culture and language. While many of these groups have largely retained much of their traditions and customs, many also struggle to pass on knowledge and skills to younger generations.

Most of the ethnic minorities, for example, used to make their clothes from scratch, many may nowadays only produce parts of their clothes or may have even given up production. Buying clothes at local markets, though often made by machine and of lower quality (and less beauty we think ;)), is just easier, in a way cheaper and also represents a sort of ´modern life´.

One cannot blame them. It is hard work and takes long hours and creativity to make a textile by hand, which is - on top - often not reflected in the sales prices. In many families, the tradition has started that handmade cloths from former generations are now passed on as reminders of the past, while the story of the patterns and stitches on these may slowly be forgotten by the following generations.

At the Tree Hugger, we value old and new handmade crafts from natural materials as we think that these can well represent the beautiful diversity of the many different cultures that can be found in Vietnam, and as we believe that these can be more sustainable, in terms of quality, intrinsic value, creativity, uniqueness or recycability.

In the following, you may learn more about our craftmakers and the making of their crafts.

Please, apologize that this section is still in the making.

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